instagram

Yours to make

Instagram’s first-ever global brand campaign ushering in its next chapter of growth via the launch of Reels, Well-Being Tools, and IG Playback.

Global Product & Brand Marketing

The Athletes’ forum

Brand Marketing, Content, & Editorial Strategy

Nike

AMAZON PRIME

Whatever you’re getting into
it’s on prime

Streaming & Subscription Marketing Lead

Amazon
Prime Video

THE ONE APP
TO UNITE THEM ALL:

THE GLOBAL LAUNCH OF AMAZON’S NEW COMPREHENSIVE ENTERTAINMENT OFFERING

Product Marketing | Brand Strategy | Integrated Marketing | Global Go-To-Market

Airbnb

Brand, Digital, & Social Marketing Strategy

IMAX

GLOBAL REBRAND & 360 campaign

Global Marketing, Brand & Digital Strategy

the grammys

LONG LIVE MUSIC & AR Experience

Global Marketing & Digital Strategy

007: JAMES BOND

60th anniversary EXPERIENCE

Global Product & Marketing Strategy

Instagram: Well-being Tools

The launch of IG’s
Well-Being Tools & Resources

Marketing & Product Strategy

NIKE PLAYLIST

TAKING ON THE GLOBAL ISSUE OF CHILDHOOD INACTIVITY BY DEPRESSURIZING SPORT

Brand, Content, & Marketing Strategy

INSTAGRAM: PLAYBACK

INSTAGRAM’s FIrst year-end Recap product experience

Product Management, Marketing Strategy

SNAP

PRODUCT POSITIONING
BRAND STRATEGY
Ad SALES NARRATIVE

Product Marketing, Brand Strategy, Sales Strategy

INSTAGRAM

GLOBAL BRAND IDENTITY
GLOBAL TYPEFACE & GRADIENT
LOOK & FEEL

UBER EATS:
SOUNDBITES

Brand, CONTENT & EDITORIAL STRATEGY